New Collectors started in July 2020 as an online platform for learning about art. The goal was to make the art world feel less like an insider’s club and more welcoming to curious newcomers and emerging collectors.
In 2021 it became a physical gallery at 191 Henry Street on the Lower East Side. Over three years the gallery put on 25 exhibitions of emerging contemporary artists. The final exhibition closed in May 2024.
This site is now an archive of those exhibitions and artists, along with the journal of artist interviews and videos.
New Collectors was founded by Sibilla Maiarelli, who still writes it as a newsletter. Every two weeks, she shares her perspective on the market alongside work she’s excited about. She adds the context and insider knowledge that would take a new collector years to pick up on their own. It carries on the gallery’s mission in a different form.
→ Read New Collectors on Substack
Sibilla is now a private art advisor based in New York. She works with collectors in the U.S. and Europe to discover, acquire, and manage work that reflects their interests.